On-Site SEO means website code Optimization: making it clean, elegant and properly structured so search engines can understand what website is about and index it properly.  Website onsite SEO Optimization is an essential component of online success - website will not rank high unless it "speaks the same language" to search engines.  Search engine robots cannot "glance" at your page and just give your website top positions because it "looks nice" - they have to deconstruct the code first. We make sure that each optimized page has all proper tags, clean HTML code and optimized for a given keyphrases.  We do manual work on each page, create custom titles, descriptions, image names, paragraph titles, generate XML sitemap for search engines to follow and more.

On-Site SEO - What's Included:

• Content & Source Code Optimization (Titles, images/alt tags, H-tags and more)
• Navigation and internal links structure Optimization
• Meta Tag Creation/Adjustments
• XML Sitemap Setup
• Robots.txt, Google Webmaster Tools and Google Analytics Setup

PPC Management

Tired of wasting hours on managing your pay per click Google Adwords campaigns?  We will manage them for you: from keyword list creation to bid management and ad copy.

As information technology industry experts, we at Active Development stay informed about all the innovations and technology progress in software integration, application development, and technology consulting that appear every day. This means that we are prepared to help you with the latest advances in technology.

Our team also uses Active Development's proprietary methods for software quality assurance, software engineering processes, and application integration so that you get the right solution for your business needs.

Use our experience in Pay Per Click (PPC) Campaign Development: Benefit instantly from profit-driven ad campaign optimization.

By taking over and optimizing your AdWords campaigns we will bring you more business and reduce costs.

• No hidden Fees

• No Long Term Commitments

Fill the form on the right side and let us review your Adwords campaign: most advertisers spend at least 50% more on pay per click than they should by not organizing their campaigns properly and not optimizing them.

Dear business owner,
Would you like to:

• Increase return on your pay per click campaigns?
• Cut cost per click - but get more traffic?
• Get more e-mails and calls from your website?
• Reduce bounce rate, increase leads and sales?
• Improve quality score and conversion rates?
• Know which keywords and ads bring you business
  and which ones just drain your budget?
• Track performance and easily identify strong and weak points of your campaigns?

If your answer is "Yes" to any of these questions, we should talk!
Fill out the form above to get a free PPC campaign evaluation and to learn what we can do for your business.

Cost-Effective PPC Management:

We specialize in building and Optimization of complex pay per click campaigns since Yahoo (formerly Overture) introduced pay per click advertising to the general public in 2001. Since then, we have launched and managed thousands of campaigns for our customers.

We will manage your PPC campaigns and provide you with detailed and easy-to-understand performance reports to track the progress.?  We deliver results, because we focus on profitability of your campaigns!

90% of PPC Advertisers Fail with PPC Because of:

• Poor keyword selection strategy
• Wrong/non-converting ad copy
• Bad keyword grouping
• Non-converting landing pages
• Lack of relevance between keywords, ads and website
• Under- or over-budgeted campaigns
• Wrong bidding strategy and bidding war participation
• Unmanaged or completely neglected campaigns
• Poor quality scores...

How PPC Management Works:

1 Specify ad campaign goals and areas of business you would like us to concentrate on

• Specify ad campaign goals and areas of your business that you would like us to concentrate on.
• Let us review and analyze your current campaign (if you currently run any ppc campaigns)
• Our PPC management experts will research your industry and your competitors
• We will develop new, targeted list of keywords (sometimes up to tens of thousands of keywords)
• We group the keywords, write matching ads and finally launch brand-new ppc campaign based on your input and competitive analysis and research.
• We will constantly tweak and adjust your ppc campaign, test keywords and ads to achieve maximum profitability and traffic at the lowest cost.
• We also research and implement "negative keywords" to reduce bounce rate and get rid of keyword combinations that drain your budget and don't bring any business.

Social Media Strategy Development

We identify content, brand messages, communities and influencers with the greatest potential for our clients’ social media engagement. Using this information, we create a roadmap based on marketing materials and goals to coordinate and execute social media marketing campaigns as a key component of the overall search engine marketing strategy.

Community and Blogger Outreach

We create personal relationships with the influencers and evangelists that have the greatest voice within their online social media networks.

Social Media Distribution

We optimize press releases, videos and other online media to maximize distribution throughout social media networks.

Campaign Management

We manage our clients’ social media initiatives in coordination with your search engine optimization and paid search marketing efforts.

Monitoring and Reporting

We combine technology and human insight to provide “buzz” tracking and performance analysis for social media campaigns.

Important note: Success of pay-per-click campaign is a combination of two major factors: keywords you bid on and... your website. Unfortunately, most of PPC advertisers do not pay enough attention to the second component: more than 80% of advertisers don't realize that by tweaking the website they can increase leads or calls by as much as 100%-300%!

Luckily for ActiveDevelopment clients, each PPC management campaign comes with free consultation on website improvement to help you get even more out of your advertising.

Want to know more? Contact us today we will evaluate your campaigns and provide you with valuable insights on your website Optimization to achieve maximum returns for your business.

• Contact:  info@activedevelopment.com

• Phone: 888.948.0055